SKINCARE
NIVEA — Buying Intent, Trust & Desire
India’s Buying Intent Index · Jun ’26 · 1st of 20 in SKINCARE
Buying Intent
239
1st in category
Brand Trust
189
index value
Brand Desire
237
index value
As of Jun ’26, NIVEA records a Buying Intent index of 239, placing it 1st of 20 brands measured in SKINCARE. Its Brand Trust index reads 189 and Brand Desire 237. All figures are monthly index values on the India Buying Intent Index (April 2025 = 100 base).
Open the live dashboard →How the Index works12-month trend
| Month | Trust | Desire | Buying Intent |
|---|---|---|---|
| Jul ’25 | 505 | 873 | 771 |
| Aug ’25 | 524 | 666 | 659 |
| Sep ’25 | 359 | 434 | 437 |
| Oct ’25 | 237 | 592 | 463 |
| Nov ’25 | 463 | 525 | 550 |
| Dec ’25 | 833 | 838 | 931 |
| Jan ’26 | 721 | 981 | 951 |
| Feb ’26 | 895 | 890 | 994 |
| Mar ’26 | 173 | 391 | 308 |
| Apr ’26 | 229 | 132 | 195 |
| May ’26 | 238 | 113 | 191 |
| Jun ’26 | 189 | 237 | 239 |