SKINCARE
POND'S — Buying Intent, Trust & Desire
India’s Buying Intent Index · Aug ’26 · 11th of 22 in SKINCARE
Buying Intent
8
11th in category
Brand Trust
2
index value
Brand Desire
14
index value
As of Aug ’26, POND'S records a Buying Intent index of 8, placing it 11th of 22 brands measured in SKINCARE. Its Brand Trust index reads 2 and Brand Desire 14. All figures are monthly index values on the India Buying Intent Index (April 2025 = 100 base).
Open the live dashboard →How the Index works12-month trend
| Month | Trust | Desire | Buying Intent |
|---|---|---|---|
| Sep ’25 | 30 | 13 | 20 |
| Oct ’25 | 70 | 119 | 106 |
| Nov ’25 | 95 | 44 | 78 |
| Dec ’25 | 232 | 101 | 185 |
| Jan ’26 | 275 | 246 | 291 |
| Feb ’26 | 236 | 231 | 260 |
| Mar ’26 | 2 | 1 | 2 |
| Apr ’26 | 4 | 1 | 3 |
| May ’26 | 2 | 1 | 2 |
| Jun ’26 | 4 | 2 | 3 |
| Jul ’26 | 5 | 24 | 17 |
| Aug ’26 | 2 | 14 | 8 |