PERSONAL HYGIENE PRODUCTS
NUA — Buying Intent, Trust & Desire
India’s Buying Intent Index · Sep ’26 · 5th of 5 in PERSONAL HYGIENE PRODUCTS
Buying Intent
1.55
5th in category
Brand Trust
3.06
index value
Brand Desire
—
index value
As of Sep ’26, NUA records a Buying Intent index of 1.55, placing it 5th of 5 brands measured in PERSONAL HYGIENE PRODUCTS. Its Brand Trust index reads 3.06 and Brand Desire —. All figures are monthly index values on the India Buying Intent Index (April 2025 = 100 base).
Open the live dashboard →How the Index works12-month trend
| Month | Trust | Desire | Buying Intent |
|---|---|---|---|
| Aug ’26 | — | 6.45 | 3.92 |
| Sep ’26 | 3.06 | — | 1.55 |