PERSONAL HYGIENE PRODUCTS
STAYFREE — Buying Intent, Trust & Desire
India’s Buying Intent Index · Sep ’26 · 3rd of 5 in PERSONAL HYGIENE PRODUCTS
Buying Intent
52.53
3rd in category
Brand Trust
38.56
index value
Brand Desire
55.26
index value
As of Sep ’26, STAYFREE records a Buying Intent index of 52.53, placing it 3rd of 5 brands measured in PERSONAL HYGIENE PRODUCTS. Its Brand Trust index reads 38.56 and Brand Desire 55.26. All figures are monthly index values on the India Buying Intent Index (April 2025 = 100 base).
Open the live dashboard →How the Index works12-month trend
| Month | Trust | Desire | Buying Intent |
|---|---|---|---|
| Oct ’25 | 35.68 | 79.08 | 65.07 |
| Nov ’25 | 113.39 | 140.26 | 141.22 |
| Dec ’25 | 58.71 | 20.79 | 50.70 |
| Jan ’26 | 78.73 | 26.31 | 59.78 |
| Feb ’26 | 84.07 | 63.23 | 79.85 |
| Mar ’26 | 13.07 | 15.27 | 27.20 |
| Apr ’26 | 56.30 | 61.38 | 65.49 |
| May ’26 | 78.36 | 12.71 | 50.12 |
| Jun ’26 | 113.86 | 5.93 | 60.04 |
| Jul ’26 | 149.63 | 148.12 | 165.85 |
| Aug ’26 | 42.34 | 69.58 | 60.23 |
| Sep ’26 | 38.56 | 55.26 | 52.53 |