PERSONAL HYGIENE PRODUCTS
WHISPER — Buying Intent, Trust & Desire
India’s Buying Intent Index · Jun ’26 · 1st of 6 in PERSONAL HYGIENE PRODUCTS
Buying Intent
209
1st in category
Brand Trust
153
index value
Brand Desire
229
index value
As of Jun ’26, WHISPER records a Buying Intent index of 209, placing it 1st of 6 brands measured in PERSONAL HYGIENE PRODUCTS. Its Brand Trust index reads 153 and Brand Desire 229. All figures are monthly index values on the India Buying Intent Index (April 2025 = 100 base).
Open the live dashboard →How the Index works12-month trend
| Month | Trust | Desire | Buying Intent |
|---|---|---|---|
| Jul ’25 | 146 | 244 | 219 |
| Aug ’25 | 267 | 346 | 342 |
| Sep ’25 | 342 | 138 | 257 |
| Oct ’25 | 201 | 210 | 228 |
| Nov ’25 | 132 | 226 | 201 |
| Dec ’25 | 174 | 110 | 156 |
| Jan ’26 | 281 | 345 | 343 |
| Feb ’26 | 264 | 381 | 361 |
| Mar ’26 | 215 | 303 | 290 |
| Apr ’26 | 284 | 241 | 285 |
| May ’26 | 217 | 253 | 266 |
| Jun ’26 | 153 | 229 | 209 |