TELEVISIONS
ONE PLUS — Buying Intent, Trust & Desire
India’s Buying Intent Index · Aug ’26 · 13th of 30 in TELEVISIONS
Buying Intent
36
13th in category
Brand Trust
24
index value
Brand Desire
43
index value
As of Aug ’26, ONE PLUS records a Buying Intent index of 36, placing it 13th of 30 brands measured in TELEVISIONS. Its Brand Trust index reads 24 and Brand Desire 43. All figures are monthly index values on the India Buying Intent Index (April 2025 = 100 base).
Open the live dashboard →How the Index works12-month trend
| Month | Trust | Desire | Buying Intent |
|---|---|---|---|
| Jun ’25 | 11 | 2 | 7 |
| Sep ’25 | — | 1 | 1 |
| Oct ’25 | 33 | 48 | 46 |
| Nov ’25 | 34 | 6 | 25 |
| Dec ’25 | 44 | — | 25 |
| Jan ’26 | 28 | — | 16 |
| Mar ’26 | 3 | 3 | 4 |
| Apr ’26 | — | 12 | 7 |
| May ’26 | 7 | 10 | 15 |
| Jun ’26 | 12 | 16 | 16 |
| Jul ’26 | 35 | 29 | 35 |
| Aug ’26 | 24 | 43 | 36 |