TELEVISIONS
PHILIPS — Buying Intent, Trust & Desire
India’s Buying Intent Index · Sep ’26 · 10th of 23 in TELEVISIONS
Buying Intent
70.29
10th in category
Brand Trust
61.53
index value
Brand Desire
66.79
index value
As of Sep ’26, PHILIPS records a Buying Intent index of 70.29, placing it 10th of 23 brands measured in TELEVISIONS. Its Brand Trust index reads 61.53 and Brand Desire 66.79. All figures are monthly index values on the India Buying Intent Index (April 2025 = 100 base).
Open the live dashboard →How the Index works12-month trend
| Month | Trust | Desire | Buying Intent |
|---|---|---|---|
| Oct ’25 | 50.54 | 81.03 | 75.83 |
| Nov ’25 | 126.18 | 110.83 | 134.00 |
| Dec ’25 | 184.02 | 82.92 | 149.08 |
| Jan ’26 | 250.32 | 149.40 | 223.76 |
| Feb ’26 | 276.90 | 103.54 | 208.21 |
| Mar ’26 | 155.90 | 122.50 | 156.20 |
| Apr ’26 | 83.94 | 192.44 | 154.95 |
| May ’26 | 99.48 | 111.02 | 117.97 |
| Jun ’26 | 102.01 | 79.75 | 102.12 |
| Jul ’26 | 101.85 | 122.61 | 123.38 |
| Aug ’26 | 108.67 | 120.45 | 129.31 |
| Sep ’26 | 61.53 | 66.79 | 70.29 |