SOCIAL MEDIA
PINTEREST — Buying Intent, Trust & Desire
India’s Buying Intent Index · Sep ’26 · 5th of 6 in SOCIAL MEDIA
Buying Intent
2
5th in category
Brand Trust
—
index value
Brand Desire
3
index value
As of Sep ’26, PINTEREST records a Buying Intent index of 2, placing it 5th of 6 brands measured in SOCIAL MEDIA. Its Brand Trust index reads — and Brand Desire 3. All figures are monthly index values on the India Buying Intent Index (April 2025 = 100 base).
Open the live dashboard →How the Index works12-month trend
| Month | Trust | Desire | Buying Intent |
|---|---|---|---|
| Jul ’26 | — | 2 | 1 |
| Sep ’26 | — | 3 | 2 |