WATCHES
QUARTZ — Buying Intent, Trust & Desire
India’s Buying Intent Index · Aug ’26 · 5th of 9 in WATCHES
Buying Intent
34
5th in category
Brand Trust
28
index value
Brand Desire
33
index value
As of Aug ’26, QUARTZ records a Buying Intent index of 34, placing it 5th of 9 brands measured in WATCHES. Its Brand Trust index reads 28 and Brand Desire 33. All figures are monthly index values on the India Buying Intent Index (April 2025 = 100 base).
Open the live dashboard →How the Index works12-month trend
| Month | Trust | Desire | Buying Intent |
|---|---|---|---|
| Mar ’26 | 39 | 23 | 31 |
| Apr ’26 | 7 | 21 | 15 |
| May ’26 | 14 | 24 | 20 |
| Jun ’26 | 24 | 17 | 22 |
| Jul ’26 | 10 | 16 | 14 |
| Aug ’26 | 28 | 33 | 34 |