TELEVISIONS
SANSUI — Buying Intent, Trust & Desire
India’s Buying Intent Index · Sep ’26 · 15th of 23 in TELEVISIONS
Buying Intent
33.49
15th in category
Brand Trust
28.06
index value
Brand Desire
15.17
index value
As of Sep ’26, SANSUI records a Buying Intent index of 33.49, placing it 15th of 23 brands measured in TELEVISIONS. Its Brand Trust index reads 28.06 and Brand Desire 15.17. All figures are monthly index values on the India Buying Intent Index (April 2025 = 100 base).
Open the live dashboard →How the Index works12-month trend
| Month | Trust | Desire | Buying Intent |
|---|---|---|---|
| Jul ’25 | — | 2.32 | 1.42 |
| Sep ’25 | 42.29 | 19.17 | 33.56 |
| Oct ’25 | 78.70 | 92.86 | 95.46 |
| Nov ’25 | 57.74 | 23.91 | 44.78 |
| Dec ’25 | 143.35 | 68.00 | 118.88 |
| Jan ’26 | — | 19.02 | 10.57 |
| Apr ’26 | 45.88 | 24.34 | 39.19 |
| May ’26 | 32.82 | 55.69 | 51.56 |
| Jun ’26 | 70.28 | 49.23 | 64.47 |
| Jul ’26 | 24.43 | 32.20 | 31.92 |
| Aug ’26 | 37.47 | 16.29 | 28.32 |
| Sep ’26 | 28.06 | 15.17 | 33.49 |