FACE WASH
THE DERMA CO — Buying Intent, Trust & Desire
India’s Buying Intent Index · Jun ’26 · 5th of 15 in FACE WASH
Buying Intent
17
5th in category
Brand Trust
32
index value
Brand Desire
3
index value
As of Jun ’26, THE DERMA CO records a Buying Intent index of 17, placing it 5th of 15 brands measured in FACE WASH. Its Brand Trust index reads 32 and Brand Desire 3. All figures are monthly index values on the India Buying Intent Index (April 2025 = 100 base).
Open the live dashboard →How the Index works12-month trend
| Month | Trust | Desire | Buying Intent |
|---|---|---|---|
| Sep ’25 | 6 | 9 | 10 |
| Oct ’25 | 39 | 1 | 21 |
| Nov ’25 | — | 1 | 0 |
| Dec ’25 | 3 | — | 2 |
| Jan ’26 | 3 | 38 | 25 |
| Feb ’26 | 4 | 5 | 5 |
| May ’26 | 33 | 5 | 22 |
| Jun ’26 | 32 | 3 | 17 |