SKINCARE
VASELINE — Buying Intent, Trust & Desire
India’s Buying Intent Index · Aug ’26 · 8th of 22 in SKINCARE
Buying Intent
26
8th in category
Brand Trust
7
index value
Brand Desire
39
index value
As of Aug ’26, VASELINE records a Buying Intent index of 26, placing it 8th of 22 brands measured in SKINCARE. Its Brand Trust index reads 7 and Brand Desire 39. All figures are monthly index values on the India Buying Intent Index (April 2025 = 100 base).
Open the live dashboard →How the Index works12-month trend
| Month | Trust | Desire | Buying Intent |
|---|---|---|---|
| Sep ’25 | 7 | 14 | 13 |
| Oct ’25 | 6 | 16 | 13 |
| Nov ’25 | 32 | 6 | 24 |
| Dec ’25 | 74 | 12 | 47 |
| Jan ’26 | 56 | 62 | 64 |
| Feb ’26 | 35 | 8 | 21 |
| Mar ’26 | 2 | 3 | 3 |
| Apr ’26 | 9 | 10 | 8 |
| May ’26 | 6 | 16 | 13 |
| Jun ’26 | 3 | 3 | 3 |
| Jul ’26 | 5 | 37 | 24 |
| Aug ’26 | 7 | 39 | 26 |