TELEVISIONS
WHIRLPOOL — Buying Intent, Trust & Desire
India’s Buying Intent Index · Sep ’26 · 21st of 23 in TELEVISIONS
Buying Intent
8.09
21st in category
Brand Trust
—
index value
Brand Desire
14.40
index value
As of Sep ’26, WHIRLPOOL records a Buying Intent index of 8.09, placing it 21st of 23 brands measured in TELEVISIONS. Its Brand Trust index reads — and Brand Desire 14.40. All figures are monthly index values on the India Buying Intent Index (April 2025 = 100 base).
Open the live dashboard →How the Index works12-month trend
| Month | Trust | Desire | Buying Intent |
|---|---|---|---|
| Mar ’26 | — | 1.07 | 0.66 |
| Jun ’26 | — | 3.31 | 2.02 |
| Aug ’26 | — | 1.63 | 1.00 |
| Sep ’26 | — | 14.40 | 8.09 |