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ACTIVEWEAR — Brand Buying Intent in India
India’s Buying Intent Index · Jun ’26 · 7 brands measured · category Trust 2
As of Jun ’26, NIKE leads ACTIVEWEAR on Buying Intent among 7 measured brands. The table below ranks each brand by its Buying Intent index, with its Brand Trust and Brand Desire index values. All figures are monthly index values (April 2025 = 100 base).
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| # | Brand | Trust | Desire | Buying Intent |
|---|---|---|---|---|
| 1 | NIKE | 556 | 556 | 622 |
| 2 | ADIDAS | 367 | 246 | 340 |
| 3 | PUMA | 209 | 290 | 281 |
| 4 | REEBOK | 130 | 154 | 159 |
| 5 | DECATHLON | 36 | 24 | 33 |
| 6 | FILA | 3 | 3 | 4 |
| 7 | VANS | — | 2 | 1 |