BuyingIntent.in
Media

BII in the Media

Where the India Buying Intent Index has been covered across the press.

Social Samosa

India Buying Intent falls 0.60% in August, Maruti Suzuki sees sharpest decline: Report

India BI fell to 98.80 in August 2026, a second monthly dip; Maruti Suzuki posted the largest brand-level decline.

04 Sep 2026
MediaNews4U

India BI drops to 98.80 in August; consumer buying intent remains selective: TRA Research

TRA Research's August 2026 India Buying Intent eased 0.60% to 98.80, with Automobile and Technology among the gainers.

04 Sep 2026
Mediabrief.com

India Buying Intent declines for second consecutive month to 98.80: TRA Research

India Buying Intent declined for a second consecutive month to 98.80 in August 2026.

04 Sep 2026
Manifest Media

India's consumer buying intent dips for second straight month: TRA Report

India Buying Intent eased 0.60% to 98.80 in August 2026, with 18 of 35 super-categories contracting.

03 Sep 2026
BW Marketing World

India Buying Intent Falls 0.6% In August As 18 Of 35 Categories Contract: TRA

India Buying Intent eased 0.6% in August 2026 as 18 of 35 super-categories contracted.

03 Sep 2026
Indian Television Dot Com

India buying intent loses steam in August, falls 0.60 per cent: TRA Research

TRA Research's India Buying Intent fell 0.60% to 98.80 in August 2026, a second monthly dip.

03 Sep 2026
Mediabrief.com

TRA's 'India Buying Intent' eases slightly to 99.40 in July 2026

Mediabrief's coverage of TRA's July 2026 India Buying Intent, which eased 0.20% to 99.40, with Automobile and Consumer Electronics posting the two largest single-month category gains.

03 Aug 2026
Social Samosa

Maruti Suzuki, Tata Motors lead July Buying Intent gains as India BI holds steady at 99.40

Social Samosa's coverage of TRA's July 2026 Buying Intent: Maruti Suzuki and Tata Motors led the gainers as India BI held broadly steady at 99.40.

03 Aug 2026
Campaign India

India's buying intent edges higher, but recovery remains uneven across categories

Campaign India on the June 2026 India Buying Intent reading and uneven category recovery.

07 Jul 2026
Open Magazine

Tata Tea, Britannia, SBI top brand buying intent charts for June; Titan, Honda, Daikin post steepest falls

Open Magazine on June's Brand Buying Intent gainers and decliners.

06 Jul 2026
Mediabrief.com

Tata Tea tops TRA’s June 2026 Brand Buying Intent rankings; Britannia, SBI follow

Media coverage of TRA Research's Buying Intent Index in Mediabrief.com.

04 Jul 2026
MediaNews4U

India Buying Intent rises 1.01% in June, recovery remains selective across categories: TRA Research

Report on the June 2026 India Buying Intent reading and its selective, category-level recovery.

03 Jul 2026
Social Samosa

Tata Tea leads TRA's June Brand Buying Intent index, Britannia ranks second

Brand-level Buying Intent movers for June 2026.

03 Jul 2026
Storyboard18

Tata Tea, Britannia and SBI top June buying intent rankings; Titan, Honda, Daikin post sharpest declines

Media coverage of TRA Research's Buying Intent Index in Storyboard18.

03 Jul 2026
Mediabrief.com

TRA Research: India Buying Intent rises 1.01% to 99.60 in June, recovery remains selective

India Buying Intent rose 1.01% to 99.60 in June 2026, with the recovery selective across categories.

03 Jul 2026
Bizz Buzz

India's BII remains stable at 98.6 in May

Bizz Buzz on the May 2026 India Buying Intent Index.

14 Jun 2026
BW Marketing World

Titan, MI & Honda Lead Consumer Buying Intent Gains In May: TRA Research

Media coverage of TRA Research's Buying Intent Index in BW Marketing World.

12 Jun 2026
Social Samosa

Aerated beverage buying intent softens in May 2026 despite peak season: Report

A category read from TRA's May 2026 Brand Buying Intent report.

10 Jun 2026
Mediabrief.com

Titan, MI, Honda emerge as top gainers in TRA Research’s May 2026 Brand Buying Intent report

Titan, MI and Honda led the gainers in TRA Research's May 2026 Brand Buying Intent report.

10 Jun 2026
Social Samosa

TRA Research launches India Buying Intent Index to track consumer sentiment

Trade-press coverage of the launch of TRA Research's India Buying Intent Index.

09 Jun 2026
Storyboard18

BII at 98.6 in May, up 3.9% from January but below base, signalling slow recovery in urban buying intent

Storyboard18 on the May 2026 Buying Intent Index reading and the pace of urban recovery.

05 Jun 2026
MediaNews4U

TRA Research launches India Buying Intent Index to track consumer purchase sentiment

Media coverage of TRA Research's Buying Intent Index in MediaNews4U.

05 Jun 2026
MediaInfoline

TRA Research Launches India Buying Intent Index (BII)

TRA Research launches the India Buying Intent Index, built on Brand Trust and Brand Desire.

05 Jun 2026