SPICES
BADSHAH — Buying Intent, Trust & Desire
India’s Buying Intent Index · Aug ’26 · 5th of 22 in SPICES
Buying Intent
28
5th in category
Brand Trust
21
index value
Brand Desire
30
index value
As of Aug ’26, BADSHAH records a Buying Intent index of 28, placing it 5th of 22 brands measured in SPICES. Its Brand Trust index reads 21 and Brand Desire 30. All figures are monthly index values on the India Buying Intent Index (April 2025 = 100 base).
Open the live dashboard →How the Index works12-month trend
| Month | Trust | Desire | Buying Intent |
|---|---|---|---|
| Aug ’25 | 16 | 18 | 20 |
| Sep ’25 | 30 | 15 | 26 |
| Oct ’25 | 23 | 26 | 28 |
| Nov ’25 | 14 | 14 | 16 |
| Dec ’25 | 11 | 40 | 29 |
| Feb ’26 | 5 | — | 2 |
| Mar ’26 | 5 | — | 3 |
| Apr ’26 | 17 | 16 | 17 |
| May ’26 | 22 | 6 | 15 |
| Jun ’26 | 18 | 20 | 21 |
| Jul ’26 | 21 | 14 | 20 |
| Aug ’26 | 21 | 30 | 28 |