SPICES
EVEREST — Buying Intent, Trust & Desire
India’s Buying Intent Index · Jun ’26 · 1st of 16 in SPICES
Buying Intent
86
1st in category
Brand Trust
54
index value
Brand Desire
100
index value
As of Jun ’26, EVEREST records a Buying Intent index of 86, placing it 1st of 16 brands measured in SPICES. Its Brand Trust index reads 54 and Brand Desire 100. All figures are monthly index values on the India Buying Intent Index (April 2025 = 100 base).
Open the live dashboard →How the Index works12-month trend
| Month | Trust | Desire | Buying Intent |
|---|---|---|---|
| Jul ’25 | 7 | 29 | 20 |
| Aug ’25 | 107 | 35 | 80 |
| Sep ’25 | 61 | 40 | 57 |
| Oct ’25 | 64 | 117 | 100 |
| Nov ’25 | 77 | 23 | 56 |
| Dec ’25 | 16 | 65 | 46 |
| Jan ’26 | 2 | 16 | 10 |
| Feb ’26 | 61 | 3 | 36 |
| Mar ’26 | 24 | 33 | 28 |
| Apr ’26 | 33 | 47 | 45 |
| May ’26 | 11 | 5 | 14 |
| Jun ’26 | 54 | 100 | 86 |