TOOTHPASTE
COLLAGE — Buying Intent, Trust & Desire
India’s Buying Intent Index · Aug ’26 · 5th of 9 in TOOTHPASTE
Buying Intent
6
5th in category
Brand Trust
2
index value
Brand Desire
6
index value
As of Aug ’26, COLLAGE records a Buying Intent index of 6, placing it 5th of 9 brands measured in TOOTHPASTE. Its Brand Trust index reads 2 and Brand Desire 6. All figures are monthly index values on the India Buying Intent Index (April 2025 = 100 base).
Open the live dashboard →How the Index works12-month trend
| Month | Trust | Desire | Buying Intent |
|---|---|---|---|
| Aug ’26 | 2 | 6 | 6 |