MENSWEAR
COTTON KING — Buying Intent, Trust & Desire
India’s Buying Intent Index · Sep ’26 · 4th of 14 in MENSWEAR
Buying Intent
17.43
4th in category
Brand Trust
8.93
index value
Brand Desire
20.66
index value
As of Sep ’26, COTTON KING records a Buying Intent index of 17.43, placing it 4th of 14 brands measured in MENSWEAR. Its Brand Trust index reads 8.93 and Brand Desire 20.66. All figures are monthly index values on the India Buying Intent Index (April 2025 = 100 base).
Open the live dashboard →How the Index works12-month trend
| Month | Trust | Desire | Buying Intent |
|---|---|---|---|
| Oct ’25 | 14.72 | 69.06 | 47.67 |
| Nov ’25 | 1.21 | 35.15 | 17.65 |
| Dec ’25 | 3.25 | 126.11 | 83.95 |
| Jan ’26 | — | 53.08 | 32.60 |
| Feb ’26 | — | 23.38 | 14.27 |
| Mar ’26 | 3.27 | 2.15 | 3.31 |
| Apr ’26 | 13.02 | 14.98 | 16.10 |
| May ’26 | 5.60 | 3.43 | 3.78 |
| Jun ’26 | 9.78 | 22.38 | 17.37 |
| Jul ’26 | 12.43 | 34.48 | 27.21 |
| Aug ’26 | 4.93 | 4.33 | 6.57 |
| Sep ’26 | 8.93 | 20.66 | 17.43 |