MENSWEAR
MUFTI — Buying Intent, Trust & Desire
India’s Buying Intent Index · Jun ’26 · 2nd of 10 in MENSWEAR
Buying Intent
31
2nd in category
Brand Trust
29
index value
Brand Desire
26
index value
As of Jun ’26, MUFTI records a Buying Intent index of 31, placing it 2nd of 10 brands measured in MENSWEAR. Its Brand Trust index reads 29 and Brand Desire 26. All figures are monthly index values on the India Buying Intent Index (April 2025 = 100 base).
Open the live dashboard →How the Index works12-month trend
| Month | Trust | Desire | Buying Intent |
|---|---|---|---|
| Apr ’25 | 2 | 3 | 3 |
| Sep ’25 | — | 2 | 1 |
| Oct ’25 | 17 | 14 | 17 |
| Nov ’25 | 11 | 5 | 9 |
| Dec ’25 | 6 | 5 | 6 |
| Apr ’26 | 53 | 12 | 29 |
| May ’26 | 12 | 11 | 11 |
| Jun ’26 | 29 | 26 | 31 |