DEO/PERFUME
DENVER — Buying Intent, Trust & Desire
India’s Buying Intent Index · Sep ’26 · 5th of 17 in DEO/PERFUME
Buying Intent
33.12
5th in category
Brand Trust
50.78
index value
Brand Desire
6.61
index value
As of Sep ’26, DENVER records a Buying Intent index of 33.12, placing it 5th of 17 brands measured in DEO/PERFUME. Its Brand Trust index reads 50.78 and Brand Desire 6.61. All figures are monthly index values on the India Buying Intent Index (April 2025 = 100 base).
Open the live dashboard →How the Index works12-month trend
| Month | Trust | Desire | Buying Intent |
|---|---|---|---|
| Oct ’25 | 13.00 | 34.10 | 25.96 |
| Nov ’25 | 7.26 | 12.61 | 12.84 |
| Dec ’25 | 2.44 | 5.38 | 6.16 |
| Jan ’26 | 50.65 | 24.23 | 35.59 |
| Feb ’26 | 87.35 | 92.51 | 99.39 |
| Mar ’26 | 68.48 | 55.63 | 68.26 |
| Apr ’26 | 29.72 | 47.18 | 42.97 |
| May ’26 | 9.50 | 5.56 | 9.50 |
| Jun ’26 | 6.62 | 48.25 | 26.85 |
| Jul ’26 | 42.82 | 40.81 | 45.10 |
| Aug ’26 | 19.16 | 30.25 | 26.86 |
| Sep ’26 | 50.78 | 6.61 | 33.12 |