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GIRNAR — Buying Intent, Trust & Desire

India’s Buying Intent Index · Sep ’26 · 5th of 10 in TEA

Buying Intent
43.91
5th in category
Brand Trust
55.47
index value
Brand Desire
12.67
index value
As of Sep ’26, GIRNAR records a Buying Intent index of 43.91, placing it 5th of 10 brands measured in TEA. Its Brand Trust index reads 55.47 and Brand Desire 12.67. All figures are monthly index values on the India Buying Intent Index (April 2025 = 100 base).
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12-month trend

MonthTrustDesireBuying Intent
Oct ’2599.10104.94114.98
Nov ’25101.15105.70113.73
Dec ’2578.5735.8460.63
Jan ’26248.56111.25201.21
Feb ’2665.92192.32141.53
Mar ’2667.00127.67103.16
Apr ’2698.4526.6869.91
May ’2656.555.7939.89
Jun ’2639.9319.4832.62
Jul ’2623.2634.1532.69
Aug ’2612.6318.9518.21
Sep ’2655.4712.6743.91

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