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ICE CREAM/FROZEN DESSERT

HAVMOR — Buying Intent, Trust & Desire

India’s Buying Intent Index · Jun ’26 · 3rd of 13 in ICE CREAM/FROZEN DESSERT

Buying Intent
190
3rd in category
Brand Trust
216
index value
Brand Desire
125
index value
As of Jun ’26, HAVMOR records a Buying Intent index of 190, placing it 3rd of 13 brands measured in ICE CREAM/FROZEN DESSERT. Its Brand Trust index reads 216 and Brand Desire 125. All figures are monthly index values on the India Buying Intent Index (April 2025 = 100 base).
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12-month trend

MonthTrustDesireBuying Intent
Jul ’25646
Aug ’25322734
Sep ’25424
Oct ’2591713
Nov ’25541449
Dec ’25105
Jan ’265610
Feb ’2611
Mar ’2626092192
Apr ’26141115144
May ’26698284
Jun ’26216125190

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