CASUALWEAR
HOFFMEN — Buying Intent, Trust & Desire
India’s Buying Intent Index · Jun ’26 · 6th of 16 in CASUALWEAR
Buying Intent
11
6th in category
Brand Trust
4
index value
Brand Desire
8
index value
As of Jun ’26, HOFFMEN records a Buying Intent index of 11, placing it 6th of 16 brands measured in CASUALWEAR. Its Brand Trust index reads 4 and Brand Desire 8. All figures are monthly index values on the India Buying Intent Index (April 2025 = 100 base).
Open the live dashboard →How the Index works12-month trend
| Month | Trust | Desire | Buying Intent |
|---|---|---|---|
| Jun ’26 | 4 | 8 | 11 |