CASUALWEAR
LEVI'S — Buying Intent, Trust & Desire
India’s Buying Intent Index · Jun ’26 · 1st of 16 in CASUALWEAR
Buying Intent
127
1st in category
Brand Trust
108
index value
Brand Desire
121
index value
As of Jun ’26, LEVI'S records a Buying Intent index of 127, placing it 1st of 16 brands measured in CASUALWEAR. Its Brand Trust index reads 108 and Brand Desire 121. All figures are monthly index values on the India Buying Intent Index (April 2025 = 100 base).
Open the live dashboard →How the Index works12-month trend
| Month | Trust | Desire | Buying Intent |
|---|---|---|---|
| Jul ’25 | 95 | 191 | 160 |
| Aug ’25 | 59 | 209 | 148 |
| Sep ’25 | 139 | 430 | 318 |
| Oct ’25 | 196 | 338 | 297 |
| Nov ’25 | 121 | 200 | 180 |
| Dec ’25 | 18 | 53 | 36 |
| Jan ’26 | 93 | 15 | 38 |
| Feb ’26 | 60 | 86 | 78 |
| Mar ’26 | 69 | 67 | 74 |
| Apr ’26 | 206 | 260 | 258 |
| May ’26 | 192 | 198 | 213 |
| Jun ’26 | 108 | 121 | 127 |