CASUALWEAR
LEVI'S — Buying Intent, Trust & Desire
India’s Buying Intent Index · Sep ’26 · 1st of 16 in CASUALWEAR
Buying Intent
81.89
1st in category
Brand Trust
64.72
index value
Brand Desire
82.34
index value
As of Sep ’26, LEVI'S records a Buying Intent index of 81.89, placing it 1st of 16 brands measured in CASUALWEAR. Its Brand Trust index reads 64.72 and Brand Desire 82.34. All figures are monthly index values on the India Buying Intent Index (April 2025 = 100 base).
Open the live dashboard →How the Index works12-month trend
| Month | Trust | Desire | Buying Intent |
|---|---|---|---|
| Oct ’25 | 196.16 | 338.11 | 297.20 |
| Nov ’25 | 121.00 | 200.51 | 180.02 |
| Dec ’25 | 17.82 | 52.59 | 35.62 |
| Jan ’26 | 93.02 | 15.39 | 38.15 |
| Feb ’26 | 59.79 | 85.66 | 77.59 |
| Mar ’26 | 68.95 | 66.66 | 73.80 |
| Apr ’26 | 206.30 | 260.08 | 258.26 |
| May ’26 | 192.93 | 194.20 | 211.48 |
| Jun ’26 | 107.84 | 120.63 | 127.23 |
| Jul ’26 | 83.31 | 93.48 | 98.26 |
| Aug ’26 | 65.81 | 63.54 | 73.03 |
| Sep ’26 | 64.72 | 82.34 | 81.89 |