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L'OREAL — Buying Intent, Trust & Desire

India’s Buying Intent Index · Sep ’26 · 3rd of 15 in SHAMPOO

Buying Intent
115.11
3rd in category
Brand Trust
161.18
index value
Brand Desire
48.01
index value
As of Sep ’26, L'OREAL records a Buying Intent index of 115.11, placing it 3rd of 15 brands measured in SHAMPOO. Its Brand Trust index reads 161.18 and Brand Desire 48.01. All figures are monthly index values on the India Buying Intent Index (April 2025 = 100 base).
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12-month trend

MonthTrustDesireBuying Intent
Oct ’2567.52108.2897.25
Nov ’25200.66143.57193.67
Dec ’25166.25316.86270.28
Jan ’26162.0873.06128.41
Feb ’26117.96148.45146.22
Mar ’26509.58219.84405.52
Apr ’26110.49182.24163.47
May ’26136.1266.33116.19
Jun ’26105.54209.21176.78
Jul ’26175.14202.31210.85
Aug ’26223.4875.68167.67
Sep ’26161.1848.01115.11

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