SHAMPOO
SUNSILK — Buying Intent, Trust & Desire
India’s Buying Intent Index · Sep ’26 · 2nd of 15 in SHAMPOO
Buying Intent
142.96
2nd in category
Brand Trust
82.46
index value
Brand Desire
173.02
index value
As of Sep ’26, SUNSILK records a Buying Intent index of 142.96, placing it 2nd of 15 brands measured in SHAMPOO. Its Brand Trust index reads 82.46 and Brand Desire 173.02. All figures are monthly index values on the India Buying Intent Index (April 2025 = 100 base).
Open the live dashboard →How the Index works12-month trend
| Month | Trust | Desire | Buying Intent |
|---|---|---|---|
| Oct ’25 | 86.78 | 116.46 | 113.00 |
| Nov ’25 | 113.96 | 129.05 | 135.32 |
| Dec ’25 | 249.49 | 53.08 | 166.37 |
| Jan ’26 | 349.19 | 131.97 | 257.37 |
| Feb ’26 | 190.76 | 91.57 | 159.54 |
| Mar ’26 | 113.26 | 41.95 | 88.55 |
| Apr ’26 | 91.12 | 100.49 | 104.82 |
| May ’26 | 51.27 | 53.67 | 54.05 |
| Jun ’26 | 175.36 | 76.93 | 127.38 |
| Jul ’26 | 88.32 | 115.17 | 113.56 |
| Aug ’26 | 61.49 | 50.06 | 62.37 |
| Sep ’26 | 82.46 | 173.02 | 142.96 |