SHAMPOO
SUNSILK — Buying Intent, Trust & Desire
India’s Buying Intent Index · Aug ’26 · 3rd of 13 in SHAMPOO
Buying Intent
72
3rd in category
Brand Trust
67
index value
Brand Desire
62
index value
As of Aug ’26, SUNSILK records a Buying Intent index of 72, placing it 3rd of 13 brands measured in SHAMPOO. Its Brand Trust index reads 67 and Brand Desire 62. All figures are monthly index values on the India Buying Intent Index (April 2025 = 100 base).
Open the live dashboard →How the Index works12-month trend
| Month | Trust | Desire | Buying Intent |
|---|---|---|---|
| Sep ’25 | 83 | 95 | 100 |
| Oct ’25 | 87 | 116 | 113 |
| Nov ’25 | 114 | 129 | 135 |
| Dec ’25 | 250 | 53 | 166 |
| Jan ’26 | 349 | 132 | 257 |
| Feb ’26 | 191 | 92 | 160 |
| Mar ’26 | 113 | 42 | 88 |
| Apr ’26 | 91 | 100 | 105 |
| May ’26 | 58 | 54 | 56 |
| Jun ’26 | 183 | 85 | 135 |
| Jul ’26 | 116 | 115 | 129 |
| Aug ’26 | 67 | 62 | 72 |