COSMETICS
L'OREAL — Buying Intent, Trust & Desire
India’s Buying Intent Index · Aug ’26 · 2nd of 20 in COSMETICS
Buying Intent
180
2nd in category
Brand Trust
258
index value
Brand Desire
62
index value
As of Aug ’26, L'OREAL records a Buying Intent index of 180, placing it 2nd of 20 brands measured in COSMETICS. Its Brand Trust index reads 258 and Brand Desire 62. All figures are monthly index values on the India Buying Intent Index (April 2025 = 100 base).
Open the live dashboard →How the Index works12-month trend
| Month | Trust | Desire | Buying Intent |
|---|---|---|---|
| Mar ’26 | 650 | 443 | 609 |
| Apr ’26 | 174 | 292 | 261 |
| May ’26 | 638 | 426 | 590 |
| Jun ’26 | 221 | 209 | 239 |
| Jul ’26 | 145 | 69 | 119 |
| Aug ’26 | 258 | 62 | 180 |