PENS
LINC — Buying Intent, Trust & Desire
India’s Buying Intent Index · Sep ’26 · 4th of 6 in PENS
Buying Intent
7.62
4th in category
Brand Trust
3.06
index value
Brand Desire
8.24
index value
As of Sep ’26, LINC records a Buying Intent index of 7.62, placing it 4th of 6 brands measured in PENS. Its Brand Trust index reads 3.06 and Brand Desire 8.24. All figures are monthly index values on the India Buying Intent Index (April 2025 = 100 base).
Open the live dashboard →How the Index works12-month trend
| Month | Trust | Desire | Buying Intent |
|---|---|---|---|
| Sep ’25 | — | 6.23 | 3.79 |
| Jun ’26 | 1.07 | — | 0.54 |
| Jul ’26 | 3.16 | — | 1.60 |
| Aug ’26 | 2.96 | 4.08 | 3.98 |
| Sep ’26 | 3.06 | 8.24 | 7.62 |