PENS
PILOT — Buying Intent, Trust & Desire
India’s Buying Intent Index · Aug ’26 · 9th of 9 in PENS
Buying Intent
1
9th in category
Brand Trust
2
index value
Brand Desire
—
index value
As of Aug ’26, PILOT records a Buying Intent index of 1, placing it 9th of 9 brands measured in PENS. Its Brand Trust index reads 2 and Brand Desire —. All figures are monthly index values on the India Buying Intent Index (April 2025 = 100 base).
Open the live dashboard →How the Index works12-month trend
| Month | Trust | Desire | Buying Intent |
|---|---|---|---|
| Sep ’25 | — | 3 | 2 |
| Oct ’25 | — | 21 | 12 |
| Nov ’25 | — | 21 | 12 |
| May ’26 | 6 | — | 3 |
| Jun ’26 | 8 | 7 | 8 |
| Jul ’26 | 3 | — | 1 |
| Aug ’26 | 2 | — | 1 |