ICE CREAM/FROZEN DESSERT
NANDINI — Buying Intent, Trust & Desire
India’s Buying Intent Index · Sep ’26 · 9th of 14 in ICE CREAM/FROZEN DESSERT
Buying Intent
17.27
9th in category
Brand Trust
26.79
index value
Brand Desire
7.97
index value
As of Sep ’26, NANDINI records a Buying Intent index of 17.27, placing it 9th of 14 brands measured in ICE CREAM/FROZEN DESSERT. Its Brand Trust index reads 26.79 and Brand Desire 7.97. All figures are monthly index values on the India Buying Intent Index (April 2025 = 100 base).
Open the live dashboard →How the Index works12-month trend
| Month | Trust | Desire | Buying Intent |
|---|---|---|---|
| Aug ’25 | 5.71 | 16.19 | 13.20 |
| Sep ’25 | — | 7.35 | 4.47 |
| Oct ’25 | — | 2.46 | 1.50 |
| Nov ’25 | 5.05 | 13.87 | 10.85 |
| Dec ’25 | — | 1.34 | 0.82 |
| Jan ’26 | 26.55 | 4.85 | 17.37 |
| Feb ’26 | 7.98 | 2.87 | 6.14 |
| Mar ’26 | 3.27 | 1.61 | 0.91 |
| Apr ’26 | — | 0.66 | 0.40 |
| Jul ’26 | — | 1.75 | 1.07 |
| Aug ’26 | 5.91 | — | 2.99 |
| Sep ’26 | 26.79 | 7.97 | 17.27 |