DEO/PERFUME
OSSUM — Buying Intent, Trust & Desire
India’s Buying Intent Index · Jun ’26 · 15th of 16 in DEO/PERFUME
Buying Intent
0
15th in category
Brand Trust
1
index value
Brand Desire
—
index value
As of Jun ’26, OSSUM records a Buying Intent index of 0, placing it 15th of 16 brands measured in DEO/PERFUME. Its Brand Trust index reads 1 and Brand Desire —. All figures are monthly index values on the India Buying Intent Index (April 2025 = 100 base).
Open the live dashboard →How the Index works12-month trend
| Month | Trust | Desire | Buying Intent |
|---|---|---|---|
| Jul ’25 | 1 | 4 | 3 |
| Aug ’25 | 5 | 1 | 3 |
| Mar ’26 | 1 | 3 | 3 |
| Apr ’26 | 4 | — | 2 |
| Jun ’26 | 1 | — | 0 |