QSR
PIZZA HUT — Buying Intent, Trust & Desire
India’s Buying Intent Index · Aug ’26 · 6th of 7 in QSR
Buying Intent
11
6th in category
Brand Trust
—
index value
Brand Desire
20
index value
As of Aug ’26, PIZZA HUT records a Buying Intent index of 11, placing it 6th of 7 brands measured in QSR. Its Brand Trust index reads — and Brand Desire 20. All figures are monthly index values on the India Buying Intent Index (April 2025 = 100 base).
Open the live dashboard →How the Index works12-month trend
| Month | Trust | Desire | Buying Intent |
|---|---|---|---|
| Sep ’25 | 19 | 39 | 32 |
| Oct ’25 | 77 | 93 | 96 |
| Nov ’25 | 49 | 108 | 88 |
| Dec ’25 | 26 | 9 | 26 |
| Jan ’26 | 20 | 12 | 16 |
| Feb ’26 | 16 | 1 | 10 |
| Mar ’26 | 61 | 6 | 35 |
| Apr ’26 | 64 | 61 | 69 |
| May ’26 | 12 | 5 | 12 |
| Jun ’26 | 72 | 8 | 40 |
| Jul ’26 | 24 | 19 | 24 |
| Aug ’26 | — | 20 | 11 |