QSR
PIZZA HUT — Buying Intent, Trust & Desire
India’s Buying Intent Index · Jun ’26 · 5th of 6 in QSR
Buying Intent
40
5th in category
Brand Trust
72
index value
Brand Desire
8
index value
As of Jun ’26, PIZZA HUT records a Buying Intent index of 40, placing it 5th of 6 brands measured in QSR. Its Brand Trust index reads 72 and Brand Desire 8. All figures are monthly index values on the India Buying Intent Index (April 2025 = 100 base).
Open the live dashboard →How the Index works12-month trend
| Month | Trust | Desire | Buying Intent |
|---|---|---|---|
| Jul ’25 | 4 | 1 | 3 |
| Aug ’25 | 3 | 7 | 7 |
| Sep ’25 | 19 | 39 | 32 |
| Oct ’25 | 77 | 93 | 96 |
| Nov ’25 | 49 | 108 | 88 |
| Dec ’25 | 26 | 9 | 26 |
| Jan ’26 | 20 | 12 | 16 |
| Feb ’26 | 16 | 1 | 10 |
| Mar ’26 | 61 | 6 | 35 |
| Apr ’26 | 64 | 61 | 69 |
| May ’26 | 12 | 5 | 12 |
| Jun ’26 | 72 | 8 | 40 |