HAIR COLOUR
REVLON — Buying Intent, Trust & Desire
India’s Buying Intent Index · Oct ’26 · 6th of 9 in HAIR COLOUR
Buying Intent
3.05
6th in category
Brand Trust
2.01
index value
Brand Desire
3.34
index value
As of Oct ’26, REVLON records a Buying Intent index of 3.05, placing it 6th of 9 brands measured in HAIR COLOUR. Its Brand Trust index reads 2.01 and Brand Desire 3.34. All figures are monthly index values on the India Buying Intent Index (April 2025 = 100 base).
Open the live dashboard →How the Index works12-month trend
| Month | Trust | Desire | Buying Intent |
|---|---|---|---|
| Oct ’26 | 2.01 | 3.34 | 3.05 |