SPICES
SUNRISE — Buying Intent, Trust & Desire
India’s Buying Intent Index · Jun ’26 · 7th of 16 in SPICES
Buying Intent
20
7th in category
Brand Trust
5
index value
Brand Desire
26
index value
As of Jun ’26, SUNRISE records a Buying Intent index of 20, placing it 7th of 16 brands measured in SPICES. Its Brand Trust index reads 5 and Brand Desire 26. All figures are monthly index values on the India Buying Intent Index (April 2025 = 100 base).
Open the live dashboard →How the Index works12-month trend
| Month | Trust | Desire | Buying Intent |
|---|---|---|---|
| Sep ’25 | 2 | — | 1 |
| Oct ’25 | 1 | 2 | 0 |
| Nov ’25 | 2 | 2 | 2 |
| Jun ’26 | 5 | 26 | 20 |