SHAMPOO
TRESEMME — Buying Intent, Trust & Desire
India’s Buying Intent Index · Aug ’26 · 9th of 13 in SHAMPOO
Buying Intent
23
9th in category
Brand Trust
6
index value
Brand Desire
32
index value
As of Aug ’26, TRESEMME records a Buying Intent index of 23, placing it 9th of 13 brands measured in SHAMPOO. Its Brand Trust index reads 6 and Brand Desire 32. All figures are monthly index values on the India Buying Intent Index (April 2025 = 100 base).
Open the live dashboard →How the Index works12-month trend
| Month | Trust | Desire | Buying Intent |
|---|---|---|---|
| Sep ’25 | 20 | 31 | 30 |
| Oct ’25 | 21 | 18 | 22 |
| Nov ’25 | 12 | 87 | 56 |
| Dec ’25 | 78 | 85 | 91 |
| Jan ’26 | 135 | 35 | 94 |
| Feb ’26 | 147 | 110 | 144 |
| Mar ’26 | 20 | 37 | 32 |
| Apr ’26 | 18 | 11 | 17 |
| May ’26 | 3 | 2 | 3 |
| Jun ’26 | — | 4 | 3 |
| Jul ’26 | — | 3 | 2 |
| Aug ’26 | 6 | 32 | 23 |