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DEO/PERFUME

ZUDIO — Buying Intent, Trust & Desire

India’s Buying Intent Index · Aug ’26 · 10th of 19 in DEO/PERFUME

Buying Intent
8
10th in category
Brand Trust
10
index value
Brand Desire
5
index value
As of Aug ’26, ZUDIO records a Buying Intent index of 8, placing it 10th of 19 brands measured in DEO/PERFUME. Its Brand Trust index reads 10 and Brand Desire 5. All figures are monthly index values on the India Buying Intent Index (April 2025 = 100 base).
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12-month trend

MonthTrustDesireBuying Intent
Jul ’2521
Aug ’2551913
Sep ’2521
Mar ’2613516
Apr ’26302333
May ’26331729
Jun ’2622718
Jul ’2614023
Aug ’261058

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