MOBILE PHONES
ASUS — Buying Intent, Trust & Desire
India’s Buying Intent Index · Jun ’26 · 14th of 25 in MOBILE PHONES
Buying Intent
14
14th in category
Brand Trust
12
index value
Brand Desire
13
index value
As of Jun ’26, ASUS records a Buying Intent index of 14, placing it 14th of 25 brands measured in MOBILE PHONES. Its Brand Trust index reads 12 and Brand Desire 13. All figures are monthly index values on the India Buying Intent Index (April 2025 = 100 base).
Open the live dashboard →How the Index works12-month trend
| Month | Trust | Desire | Buying Intent |
|---|---|---|---|
| Apr ’25 | — | 4 | 2 |
| Jun ’25 | 8 | 2 | 7 |
| Sep ’25 | 3 | 1 | 2 |
| Oct ’25 | 24 | 10 | 20 |
| Dec ’25 | 4 | 7 | 6 |
| Apr ’26 | — | 3 | 2 |
| May ’26 | — | 7 | 4 |
| Jun ’26 | 12 | 13 | 14 |