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MOBILE PHONES

OPPO — Buying Intent, Trust & Desire

India’s Buying Intent Index · Jun ’26 · 1st of 25 in MOBILE PHONES

Buying Intent
1220
1st in category
Brand Trust
1133
index value
Brand Desire
1052
index value
As of Jun ’26, OPPO records a Buying Intent index of 1220, placing it 1st of 25 brands measured in MOBILE PHONES. Its Brand Trust index reads 1133 and Brand Desire 1052. All figures are monthly index values on the India Buying Intent Index (April 2025 = 100 base).
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12-month trend

MonthTrustDesireBuying Intent
Jul ’25496284419
Aug ’25441629598
Sep ’25718844872
Oct ’25695960922
Nov ’25900786940
Dec ’254151282930
Jan ’26827824920
Feb ’26101611331200
Mar ’268669471012
Apr ’268299741007
May ’2615009241342
Jun ’26113310521220

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