LIFE INSURANCE - PRIVATE
MAX LIFE INSURANCE — Buying Intent, Trust & Desire
India’s Buying Intent Index · Aug ’26 · 9th of 11 in LIFE INSURANCE - PRIVATE
Buying Intent
2
9th in category
Brand Trust
4
index value
Brand Desire
—
index value
As of Aug ’26, MAX LIFE INSURANCE records a Buying Intent index of 2, placing it 9th of 11 brands measured in LIFE INSURANCE - PRIVATE. Its Brand Trust index reads 4 and Brand Desire —. All figures are monthly index values on the India Buying Intent Index (April 2025 = 100 base).
Open the live dashboard →How the Index works12-month trend
| Month | Trust | Desire | Buying Intent |
|---|---|---|---|
| Apr ’25 | 16 | 4 | 13 |
| May ’25 | 14 | 21 | 20 |
| Jun ’25 | 4 | 1 | 1 |
| Jul ’25 | 3 | 2 | 3 |
| Aug ’25 | 2 | 37 | 20 |
| Sep ’25 | — | 2 | 1 |
| Oct ’25 | 3 | 2 | 3 |
| Jan ’26 | 10 | 10 | 11 |
| Apr ’26 | 16 | — | 9 |
| Jun ’26 | 5 | 4 | 5 |
| Jul ’26 | 4 | 1 | 3 |
| Aug ’26 | 4 | — | 2 |