LIFE INSURANCE - PRIVATE
SBI LIFE — Buying Intent, Trust & Desire
India’s Buying Intent Index · Jun ’26 · 6th of 12 in LIFE INSURANCE - PRIVATE
Buying Intent
27
6th in category
Brand Trust
46
index value
Brand Desire
1
index value
As of Jun ’26, SBI LIFE records a Buying Intent index of 27, placing it 6th of 12 brands measured in LIFE INSURANCE - PRIVATE. Its Brand Trust index reads 46 and Brand Desire 1. All figures are monthly index values on the India Buying Intent Index (April 2025 = 100 base).
Open the live dashboard →How the Index works12-month trend
| Month | Trust | Desire | Buying Intent |
|---|---|---|---|
| Jun ’25 | — | 2 | 1 |
| Jul ’25 | — | 2 | 1 |
| Sep ’25 | — | 55 | 31 |
| Oct ’25 | 6 | 2 | 5 |
| Mar ’26 | 39 | — | 22 |
| Jun ’26 | 46 | 1 | 27 |