SOAPS
MCAFFEINE — Buying Intent, Trust & Desire
India’s Buying Intent Index · Sep ’26 · 13th of 14 in SOAPS
Buying Intent
1
13th in category
Brand Trust
2
index value
Brand Desire
—
index value
As of Sep ’26, MCAFFEINE records a Buying Intent index of 1, placing it 13th of 14 brands measured in SOAPS. Its Brand Trust index reads 2 and Brand Desire —. All figures are monthly index values on the India Buying Intent Index (April 2025 = 100 base).
Open the live dashboard →How the Index works12-month trend
| Month | Trust | Desire | Buying Intent |
|---|---|---|---|
| Sep ’26 | 2 | — | 1 |