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MOBILE PHONES

REALME — Buying Intent, Trust & Desire

India’s Buying Intent Index · Sep ’26 · 8th of 26 in MOBILE PHONES

Buying Intent
187.05
8th in category
Brand Trust
268.64
index value
Brand Desire
75.23
index value
As of Sep ’26, REALME records a Buying Intent index of 187.05, placing it 8th of 26 brands measured in MOBILE PHONES. Its Brand Trust index reads 268.64 and Brand Desire 75.23. All figures are monthly index values on the India Buying Intent Index (April 2025 = 100 base).
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12-month trend

MonthTrustDesireBuying Intent
Oct ’25111.17151.99148.85
Nov ’25213.8494.78167.30
Dec ’25253.98131.19216.23
Jan ’26194.7097.98164.04
Feb ’26165.77203.47206.54
Mar ’26179.35182.58201.90
Apr ’26301.95157.91255.64
May ’26211.4398.49173.01
Jun ’26134.82114.13139.04
Jul ’26203.21129.38186.18
Aug ’2689.63220.86173.40
Sep ’26268.6475.23187.05

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