MOBILE PHONES
REALME — Buying Intent, Trust & Desire
India’s Buying Intent Index · Aug ’26 · 8th of 27 in MOBILE PHONES
Buying Intent
173
8th in category
Brand Trust
89
index value
Brand Desire
220
index value
As of Aug ’26, REALME records a Buying Intent index of 173, placing it 8th of 27 brands measured in MOBILE PHONES. Its Brand Trust index reads 89 and Brand Desire 220. All figures are monthly index values on the India Buying Intent Index (April 2025 = 100 base).
Open the live dashboard →How the Index works12-month trend
| Month | Trust | Desire | Buying Intent |
|---|---|---|---|
| Sep ’25 | 149 | 142 | 160 |
| Oct ’25 | 111 | 152 | 149 |
| Nov ’25 | 214 | 95 | 167 |
| Dec ’25 | 254 | 131 | 216 |
| Jan ’26 | 195 | 98 | 164 |
| Feb ’26 | 166 | 204 | 206 |
| Mar ’26 | 179 | 183 | 202 |
| Apr ’26 | 302 | 158 | 256 |
| May ’26 | 214 | 98 | 174 |
| Jun ’26 | 135 | 114 | 139 |
| Jul ’26 | 203 | 129 | 186 |
| Aug ’26 | 89 | 220 | 173 |