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DIGITAL PAYMENTS

REMITLY — Buying Intent, Trust & Desire

India’s Buying Intent Index · Oct ’26 · 6th of 12 in DIGITAL PAYMENTS

Buying Intent
28.20
6th in category
Brand Trust
28.90
index value
Brand Desire
21.64
index value
As of Oct ’26, REMITLY records a Buying Intent index of 28.20, placing it 6th of 12 brands measured in DIGITAL PAYMENTS. Its Brand Trust index reads 28.90 and Brand Desire 21.64. All figures are monthly index values on the India Buying Intent Index (April 2025 = 100 base).
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12-month trend

MonthTrustDesireBuying Intent
Aug ’2614.62—8.14
Oct ’2628.9021.6428.20

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